I. Background
In 2025, the School of Journalism at Fudan University successfully launched and hosted the 1st “Fusion” Global College Students’ Intelligent Imaging Creation Competition. The event targeted young creators from universities worldwide and established a platform for exchange and industry-academia collaboration focused on intelligent imaging. It achieved positive results in exploring human-AI co-creation paradigms, promoting the integration of technological innovation and artistic expression, and fostering dialogue between academia and industry. The competition’s scale and influence ranked among the top of similar events at Chinese universities.
Building on the success of the first edition, the 2nd “Fusion” Global College Students’ Intelligent Imaging Creation Competition will further expand its tracks, increase participation, enrich activities, and enhance international impact. It will continue to gather young creative talent and high-quality industry resources to promote cross-disciplinary synergy and deep integration of technological change, talent cultivation, and research application.
II. Organizational Structure
- Guided by: Shanghai Municipal Government Information Office
- Organizer: School of Journalism, Fudan University
- Supported by: Network Audio-visual Professional Committee of Chinese Collegial Association for Visual Art
-Co-organizers: Digital Audio-visual Project at School of Journalism, Fudan University; Fusion Media
III. Eligibility
The competition is open to all currently enrolled undergraduate and graduate students at universities worldwide, as well as outstanding creators who have graduated within the past year. Teams of 1–5 people are allowed.
IV. Categories
The competition focuses on content production, innovative applications, and ethical regulations of intelligent imaging. It aims to explore the infinite possibilities of AI in audiovisual fields through the integration of technological innovation and artistic expression. Five main tracks are established:
(1) “AI·Light and Shadow Shanghai” Track – Creative Expression of Urban Image
This track focuses on shaping Shanghai’s city image and promoting its urban spirit. Creators are encouraged to explore the humanistic qualities, public memories, and lifestyles accumulated during the city’s development. Works may draw from urban landmarks, personal stories, or daily scenes to uncover Shanghai’s historical context and contemporary landscape, reflecting the city spirit of “inclusive, pursuit of excellence, open-minded and wise, magnanimous and modest,” along with its unique local culture.
(2) “AI·Infinite World-Building” Track – Future Presentation of Science Fiction Imagination
This track focuses on visual expressions of science fiction themes. Participants may construct multidimensional sci-fi worlds covering future social forms, technological evolution paths, and changes in human civilization, achieving efficient transformation from concept to image. The track encourages bold imagination of future worlds and exploration of the complex relationship between technological development and human civilization through visual language.
(3) “AI·Speculation and Light” Track – Human Condition under Technological Impact
This track encourages creators to base their work in real-world contexts and present the profound impacts and shocks that artificial intelligence brings to human production, lifestyles, social structures, and values. Works may address issues such as algorithmic decision-making, employment changes, information dissemination, privacy and security, and emotional relationships. Through visual expression, they should guide public reflection on human-machine boundaries, ethical order, and the future direction of society, demonstrating problem awareness, realistic concern, and critical depth.
(4) “AI·Plot Creativity” Track – Focusing on Integrated Innovation in Screenwriting and Narrative
This track focuses on the creation of comic dramas, short dramas, and various plot-driven content. Leveraging AI image generation and assisted creation capabilities, participants complete character design, plot construction, and scene design, shifting creative focus to narrative structure optimization and character relationship shaping. The track encourages expansion of stylistic boundaries and media forms in plot expression, promoting AI-empowered diverse narrative innovation and cross-media fusion, and exploring possibilities for plot content to evolve from linear narratives to immersive, interactive, and multi-form fusion.
(5) “AI·Brand Charisma” Track – IP Construction in a Global Context
This track addresses corporate brand communication needs, encouraging creators to produce video works centered on brand identity shaping, product promotion, and commercial communication. Works should be grounded in specific brand or product contexts, combine target audience characteristics and communication scenarios, explore narrative paths with creative expressiveness and emotional resonance, enhance understanding and reach in diverse communication environments, and create imaging works that integrate artistic appeal, market insight, and brand value.
V. Awards
(1) Organizing Committee Award
The top entry in each track receives a Grand Award (five awards total: Best Urban Expression, Best Future Imagination, Best Intelligent Philosophy, Best Plot Presentation, Best Brand Communication). Each award carries a pre-tax prize of RMB 20,000. Awards may be adjusted or left vacant based on work quality; quality over quantity.
(2) Shortlist and Nomination Awards per Track
A number of Shortlist Awards and Nomination Awards will be set up within each track, depending on the overall quality of the submissions.
- Nomination Award: Based on the shortlisted entries, a maximum of 5 works will be selected per track to receive the Nomination Award. Winners will be awarded an honorary certificate and a cash prize.
- Shortlist Award: A total of 10 works will be selected per track to receive the Shortlist Award. Winners will be awarded an honorary certificate.
(3) Outstanding Mentor and Excellent Organization Awards
Several Excellent Mentor Awards (RMB 5,000 pre-tax each, plus certificate) will be presented based on submissions from each division.
VI. Submission Requirements
1. Work Completion Period: Works must be original creations completed between September 1, 2025, and September 20, 2026. Works that have already been publicly released on platforms are eligible. All works must comply with relevant laws and regulations, must not disclose state secrets or infringe on personal privacy. Works that have won awards in other competitions may not be resubmitted.
2. Technical Specifications: Works must utilize generative video technology to produce at least 1 minute of footage. Accepted formats: MP4, MOV, AVI, etc., 1080p or higher. The AI generation tool and version used must be clearly stated. Subtitles (including dialogue, narration, and commentary) must be provided in both Chinese and English. Works may be in landscape or portrait orientation.
3. Originality Declaration: The organizing committee respects and protects original work and maintains zero tolerance for plagiarism. All submitted works must be original and must not infringe on any third-party copyrights.
4. Copyright: Works may include creator credits but must not contain obvious commercial watermarks. Copyright remains with the creators. The organizers reserve the right to use works for non-commercial promotion and exhibition.
5. Submission Method: All registration materials must be uploaded to the competition system from the date of announcement until 23:59 on September 20. Registration
website: /qqdxsznyxczds/list.htm
VII. Submission Steps
1. Creators must publish their work on the official Bilibili website (https://www.bilibili.com). The work’s description must include the hashtag #FusionIntelligentImagingCompetition. Follow the specific publishing instructions shown in the accompanying image.
2. The video title must end with 【FusionIntelligent Imaging Competition – XX Track】. Works without this suffix will be considered non-compliant with competition standards.
3. After completing the first step, copy the online video link and fill out the questionnaire:
https://wj.qq.com/s2/26910002/yuy9/
VIII. Contact
Email: Fusion_new@163.com
